The Boston Harley Davidson sales and service mega-store on Revere Beach Parkway in Everett closed last week and could open in Revereâ€™s Linden Square as early as this week.
The Revere store plans to open on Nov. 29 â€“ Black Friday. The Everett store officially closed on Thursday, Nov. 20.
For years, the only Harley dealership in the immediate vicinity has called Everett home â€“ after having moved from Roslindale many years ago. Known by its characteristic mammoth U.S. flag and its constantly busy showroom and service center, the location will now be a much-coveted hole in the Everett business district.
But what is Everettâ€™s loss is Revereâ€™s gain.
At the Cityâ€™s Economic Development Summit last week, Mayor Dan Rizzo said they are extremely excited about the prospects of the Harley dealership in what was a very run-down strip mall.
â€œThatâ€™s an $18 million investment into that area,â€ said the mayor in a video presentation last Friday. â€œNext week, it will open and will be a very welcome addition.â€
Everett Mayor Carlo DeMaria wished the dealership well, and said they would begin looking for other businesses to fill the void.
â€œWe wish the Harley-Davidson company much luck in their new location in Revere,â€ said DeMaria. â€œWe look forward to filling the vacancy on the Parkway with another business that will be just as appealing to residents and just as active in our community.â€
Meanwhile, Harley folks told a crowd of Revere business leaders lastÂ Friday that they are excited about its new multi-million dollar facility on Copeland Circle in Revere.
â€œThis facility will allow us to do things in Revere we werenâ€™t able to do at our previous location in Everett,â€ said Ariel Andrews, director of marketing for the store. â€œOne example is our Harley-Davidson Riding Academy that we will have in Revere and that we already have at our Seacoast New Hampshire location. We couldnâ€™t do that in Everett, but weâ€™ll be able to offer that in Revere.â€
In addition, the Revere location will offer climate-controlled storage, motorcycle rentals, and 10 certified technicians working on 22 lifts.
The location is part of a $18 million redevelopment of a strip mall that contained Johnnieâ€™s Foodmaster.